Christmas Adwords Campaigns
In advertising terms there is not long to go if you want to shamelessly capitalise on the online sales opportunity presented over the next 4 or 5 weeks. Here are a few suggestions to give your AdWords...
View ArticleLanding Pages – Your Key to Conversion
Landing pages can have a massive impact on your conversion rates. What’s more, by setting up an A/B test, you can see which works best. (Not familiar with the term “A/B test?” Read on.) For example, a...
View ArticleWeb analytics – meaningful measures part 2
Part 2 – Traffic Following up on my recent post which looked at visitor information, I now want to discuss the information that can be gleaned from the traffic data that is collected by Google...
View Article
More Pages to Explore .....
